Lagoon Boom: A Newer Take on Water Attractions
July 10, 2025Inside the multi-billion-dollar “Blue Economy”
Inside the multi-billion-dollar “Blue Economy”

In a highly competitive market, can competitors also be collaborators? At IAAPA, we believe manufacturers and suppliers have the ability to work collectively to create mutually beneficial improvements for each other’s business. Most operators do not use an individual vendor for specific operations, so how can we build a community and work together to grow our network, knowledge, and drive business?

The Brass Ring Awards are the most prestigious professional honors awarded to member facilities, marking excellence throughout the international attractions industry. Named for the rings given to carousel riders at the very first amusement parks, the IAAPA Brass Ring Awards are a symbol of achievement.
How leading attractions have successfully integrated guidelines
How the Australian property expanded into a well-rounded adventure destination

Birthday parties may be the bread and butter of your events business, but there’s a whole world of untapped revenue beyond the cake and candles! This session will explore strategies to maximize event bookings, diversify your offerings, and create unforgettable guest experiences that keep customers coming back. From corporate events and team-building activities to group outings and unique experiences, you’ll learn how to position your facility as the go-to destination for all types of celebrations.



Join your IAAPA Food and Beverage Task force and network with your peers virtually as well as some of the most recognized food professionals in the attractions industry to gain insight, find solutions to food service operator problems, and add substance to your 2026 plans. Exchange ideas on hot topics such as: menu trends and development; expense saving ideas; profit generators; and recruitment and retention strategies.
Learning objectives: