In this webinar, Harry Tomasides, Chief Revenue Officer of Digonex and Sarah Scates, Director of Membership and Admissions at the Oakland Zoo, explore the power of dynamic pricing in the attractions industry. The session covers how businesses can optimize revenue by adjusting ticket prices based on demand, leveraging data-driven insights to enhance guest experience and operational efficiency. With over a decade of experience in pricing strategy, the speakers share best practices for implementing flexible pricing models, reducing peak-time congestion, and adapting to market shifts. 

The IAAPA Forum: Sustainability will explore how to integrate sustainability as a strategic pillar that drives innovation, operational efficiency, and positive impact on the environment and communities. 

This exclusive event, for IAAPA Members only, is a unique space to gain inspiration from real-life initiatives, identify opportunities for improvement and share challenges and solutions. Plus, strength regional collaboration through the newly created IAAPA America Latina, Caribbean Sustainability Committee. 

IAAPA Forum: Human Talent will bring together leaders and professionals from the attractions industry to explore effective strategies that strengthen talent attraction, development, and retention. 

In this exclusive event for IAAPA members only, you will have access to an inspirational keynote on human leadership and organizational well-being, a panel of experts featuring case studies and perspectives from various regional operations, and an interactive session encouraging the exchange of experiences, challenges, and solutions.