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Mariana Ruiz will share effective strategies for staff training and retention—essential elements to ensure that water park leaders can develop high-performance teams. The session will explore professional development techniques and how to create a motivating work environment that fosters the retention of key employees.

This session will present key insights from the IAAPA Global Benchmark Report, a comprehensive study providing data and trends on the global water park industry. Participants will gain valuable information on operational performance, visitor behavior, revenue streams, and best practices, equipping them with strategic data to make informed decisions and enhance their parks’ competitiveness.