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Session
Session 4 - Cadbury World
Discover how operational strategies have changed since Cadbury World originally opened. Todays guests bring their unique needs, so we will uncover lessons from transforming the attraction experience from a self guided, to a linear tour. See the impacts this has on NPS, operational efficiency and planning for accessibility accommodations, ensuring Cadbury World remains as one of the UKs top brand activations.
News is made on the trade show floor
2025-10-23T17:30:00 | 01:30 PM - 03:00 PM
The IAAPA APAC Manufacturers, Suppliers, and Consultants (MSC) Committee invites you to participate in an exciting live chat dedicated to exploring ride innovation within the attractions industry.
Speaker
Zhang Lan
Page
IAAPA Explores
IAAPA Explores provides C-suite executives and senior leaders with exclusive insights into key trends in sustainability, food and beverage innovation, technology, and more, empowering them to drive change and shape the future of the attractions industry. Through curated events and experiences, attendees gain valuable knowledge to inspire innovation and lead their organizations toward new growth opportunities.
Author
Dawn Allcot
Dawn is a seasoned freelance writer with over 20 years of experience specializing in personal finance, economics, and travel. Her work has been featured in top-tier outlets including GOBankingRates, CNET, Forbes, and USA Today, where she delivers practical insights on saving, investing, and credit management. Connect with her on Linkedin.
Speaker
Juan José García Luna
Managing Director and Partner
Session
Private Curated CES Floor Tour