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In a landscape where political shifts, social dynamics, and changing consumer behaviors directly impact the entertainment industry, strategic KPI management becomes the compass for success. Romina Peralta, Operations Manager at Neverland in Argentina, will share how her management model anticipates scenarios, identifies predictive actions, and focuses on key indicators to keep operations efficient and evolving. A practical and inspiring session for leaders looking to turn data into decisions that shape the future of their entertainment centers.
Adrián J. Romero
Katja Mack
Katja is the creative director of Eatrenalin at Europa- Park, where she blends gastronomy, technology, and storytelling into award-winning immersive experiences. In 2014, she founded the Talent Academy, a creative platform helping individuals of all ages develop skills in dance, acrobatics, music, art, and mindset.

Eddie Hamann
Eddie is the managing member of Andretti Indoor Karting & Games, a family entertainment company he co-founded in 2001 alongside John Andretti. He has been instrumental in expanding the brand nationwide, integrating cutting-edge attractions like virtual reality to enhance guest experiences. Connect with him on LinkedIn.

Megan Burtch
Megan is passionate about continuous improvement and education, creating training tools, videos, webinars, and other resources to help operators run successful redemption programs. She oversees the merchandising, design, and service programs for Redemption Plus.

Sharing Experiences Roundtables
An interactive roundtable format. Participants can choose one topic per day, allowing them to explore two different areas during the event. At each table, real experiences will be shared, common challenges discussed, and ideas and applicable solutions collectively built. This activity promotes horizontal learning, intentional networking, and collaboration among operators.Topics:Human talent development and well-beingBusiness models and sustainable growthOperational excellence and resource managementComprehensive safety and visitor trust
Lunch
Guided activity based on a practical case specially designed for this Summit, simulating a real situation experienced by an Entertainment Center. Throughout the session, you will work in teams to analyze the case, identify key issues, and propose strategic solutions using the tools and approaches previously discussed during the day. This dynamic encourages critical thinking, immediate application of learning, and the exchange of perspectives among peers.






The Official Magazine of IAAPA
