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The Official Magazine of IAAPA
Take a Bigger Bite out of the Market
Connect with the global community that’s driving the attractions industry forward and turn your food and beverage solutions into success.
Book Your Space Now
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Join the IAAPA Expo 2026 Food & Beverage Pavilion
Where big ideas—and huge opportunities—are on the menu.
Business Growth That Hits the Spot
Food and beverage is the second-highest revenue driver for attractions, and the appetite for new flavors and products keeps on growing. In this pavilion, you will:
- Gain direct exposure to an audience specifically looking for ways to increase guest spend through F&B.
- Position your brand at the forefront of industry innovation.
Generate high engagement with qualified buyers from 117+ countries.
83% of IAAPA Expo exhibitors say the event is important to their business
91% of attendees were fairly or very satisfied with the event
68% of attendees said seeing new products in person was a top objective
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CONNECT WITH BUYERS CRAVING WHAT'S NEW
Discuss partnerships in person with food and beverage decision-makers from across all industry sectors, including:
- Theme parks
- Family entertainment centers
- Stadiums and arenas
- Zoos
- Natural attractions/adventure parks
- Hotels/resorts/casinos
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A Smart Investment for Stirring Up ROI
Backed by global attendance, record-breaking spending, and projected growth through 2028.
1.2 BILLION
Global: Theme and amusement park visits globally.
65+ BILLION
Global: Total spending (USD)
8%
Global: Annual growth projected to 2028
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RIDE THE WAVE OF MOMENTUM
- 20,144 verified buying companies represented at IAAPA Expo
- 772 companies from North America
- 178 companies from Europe, Africa, and the Middle East
- 172 companies from the Asia Pacific region
- 1 event where you can scare up new business
Elevate your access to global buyers at the Food & Beverage pavilion:
- Book your exhibit space if you haven’t already done so.
- View the floorplan to see available placements
- Speak with our team to learn about opportunities that meet your brand goals
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