Macau’s Glow Up
There’s currently a transformation underway in Macau. The SAR (special administrative region) government’s second-phase Master Plan outlines six major areas and 74 action plans—many rooted in tourism—aimed for progressive implementation by 2030. Macau is vigorously developing into a city hosting sporting events and entertainment. The action plans aim to create everything from gastronomy events to customer service training.
Macau Government Tourism Office (MGTO) Director Maria Helena de Senna Fernandes confirms visitor arrivals to Macau surpassed 40 million in 2025. The number of international visitors from Europe saw a double-digit increase.
One driver for the increase spans to Hong Kong, literally. The new Hong Kong–Zhuhai–Macau Bridge (HZMB) is a 55-kilometer bridge and tunnel system connecting the communities. A network of bridges span the Pearl River Estuary in the South China Sea, crossing four manmade islands and dipping into an undersea tunnel. Built at a cost of ¥127 billion, the HZMB is designed to last for 120 years.
Meanwhile (at press time), a government-proposed ban would prohibit all forms of gambling advertising. The reform targets both traditional media, along with digital and influencer marketing. The goal is to align Macau’s image as a tourism, leisure, and attractions destination. And Macau stands ready with several world-class attractions.

Studio City in the Spotlight
The glitzy Hollywood-themed Studio City Macau is an integrated resort that continues to grow. In 2023, the property expanded with the new W Hotel and Epic Tower (an in‑house managed brand). Today the complex includes 3,000 hotel rooms and numerous attractions, along with IP-based activations.
“It’s a place where entertainment, hospitality, and family experiences come together—and you never need to leave,” says Melissa Chung, executive director of leisure and spa at Studio City.
The futuristic Studio City Water Park, an indoor‑outdoor facility opened in 2020. Spanning roughly 10,000 square meters, the park features 16 water slides, two distinctly different wave pools, a 250‑meter action river, and relaxation zones. The temperature‑controlled indoor environment hovers around 30°C (about 86°F), allowing guests to experience summer year‑round. The consistent temperature is a key operational choice suited to regional guest preferences.
“It took time to change perceptions, especially in winter,” explains Chung. “People would say, ‘I don’t want to play in the water; it’s cold,’ even though the indoor park is warm. Now, guests understand it.” The average visit lasts six hours.
After guests dry off, FECs of epic proportions awaits. Stacked vertically, the multi‑level Super Fun Zone combines soft play,
climbing, slides, and bridges. A permanent skate park doubles as both a community amenity and an international competition venue. Outside of major skating events and tournaments, Studio City opens the park free of charge to local families.
“Everything we build is about the family playing together. Parents and kids can experience the attractions at the same time,” shares Rachel Cheng, senior manager of entertainment operations.
Rising above the skate park is the resort’s iconic figure eight Ferris wheel, a 130‑meter‑tall-attraction whose shape carries a cultural significance tied to prosperity and good fortune.
To correspond to the Lunar New Year celebration, Studio City created their own ride: a Steeplechase-like attraction where guests could saddle-up atop a man-made horse and ride around a track. The ride celebrated 2026 as the Year of the Horse.
This spring, Studio City partnered with Disney to create a pop-up event strategically positioned at the resort’s arrival points. Interactive game booths, character meet-and-greets, selfie stations, and hands-on workshops began in late April. Cheng says the goal is to transform public areas into an environment that feels more like a theme park experience than a traditional hotel lobby. The partnership with Disney follows a successful Toy Story activation in 2025.

Galaxy Shines
Galaxy Macau continues to reposition itself from a gaming-dominant destination to a balanced, family-friendly integrated resort. Significant investments in water attractions, accessibility, and events are designed to inspire multigenerational travel, VIP guests, and MICE (meetings, incentives, conferences, exhibitions) business—while maintaining a strong casino presence.
“They still want to gamble, but now they also want their family to enjoy the resort—food, attractions, cinema, and concerts,” says Yik Ho, Galaxy’s assistant vice president of resort and recreation during Funworld’s recent tour of Galaxy’s attractions.
The integrated resort’s tropical paradise features a massive wave pool incorporated with a stage for a live DJ. Simultaneously, shady nooks exist for guest seeking tranquility.
Two new offerings slated to open this summer include transforming the lazy river and adding a new splash pad.
“This is no longer a lazy river—this is an adventure river. We increased the pump power by more than 50%,” Yik shares while standing on a bridge overlooking the construction progress. “Every 20 to 30 seconds, guests [will] experience something new, feature after feature.”
A new splash pad—designed to be 10 times larger than a previous pad—will give families a reason to visit.




