Tour button
Robert Unuger
A digital project manager at Liseberg, one of Scandinavia’s leading amusement parks, working within the Digital Customer Journey team in the marketing department. He focuses on the strategic and commercial development of Liseberg’s digital channels, including web, app, and cross channel initiatives.
He has played a key role in Liseberg’s award winning digital marketing efforts, most notably The Weather Game — a campaign that combined real time data, creative storytelling, and scalable content production to deliver timely and relevant communication to guests. By turning weather conditions into engaging digital content, the campaign demonstrated how creativity and technology can work together to drive brand engagement and ticket sales.
Robert is passionate about customer centric marketing and creating impactful digital experiences with measurable business value.
Empleador de Robert Unuger
Liseberg
Eventos con este ponente...
Afiliarse
Únase a IAAPA hoy y desbloquee el acceso exclusivo a las ideas de la industria, redes, eventos y recursos adaptados a sus necesidades profesionales.
Únete ahoraVentajas para los miembrosEncuesta
Envíe sus comentarios
Conecta con las historias reales que hay detrás de la diversión
Siga nuestras redes sociales para conocer historias auténticas, momentos especiales y los entresijos del mundo de las atracciones.
