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Chosen as a finalist for a comprehensive, culturally rooted sustainability program fully integrated into the park’s DNA. High-quality, emotionally engaging materials highlighted strong ESG performance, resonating with judges and earning the highest overall score.

Chosen as a finalist for a forward-thinking concept with the potential to reshape the industry, offering customer convenience, low labor demands, and a new item that’s accessible for everyone to enjoy.

Chosen as a finalist for a uniquely presented, well-executed display that tied into every element. Strong sales, industry relevance, 100% recycled materials, color-changing features, and nostalgic design made it a complete and memorable experience.

Chosen as a finalist for a highly engaging, innovative campaign that drove attendance across multiple park activities. With a unique concept, thoughtful use of the capybara, and an emotional, organic approach, it connected meaningfully with an interesting target audience and delivered exceptional execution.

Chosen as a finalist for delivering exceptional creativity with a small team, achieving strong media coverage and clearly communicating the concept. A highly detailed submission, supported by thorough documentation and a comprehensive sales report, demonstrated both vision and execution.

Chosen as a finalist for a fun, niche concept rooted in Dollywood’s iconic cinnamon bread, selling over 3,000 units in 30 days. A bold risk that paid off, it smartly bridged merchandise and F&B, drove cross-purchasing, and showcased strong branding and embroidery.