The 2025 Brass Ring Excellence Awards

Chosen as a finalist for a bold, multi-platform campaign that combined large-scale media, digital storytelling, and live experiential activations. Innovative elements like the Howl-O-Scream Fashion Show, influencer partnerships, and in-park tie-ins drove awareness, engagement, and record-setting ticket sales, re-energizing the brand and earning national recognition.

Chosen as a finalist for creating a family-friendly, multi-age entertainment center that blends physical activity with digital interactivity, driving significant economic and community impact. The facility’s commitment to social responsibility was highlighted through Project Hope, building a library to support children’s education and recovery after the 2023 Türkiye earthquake.

Chosen as a finalist for a bold billboard campaign celebrating new Millennium Flyer coaster trains. Strategic placement, nostalgic JAWS-inspired design, and playful, attention-grabbing creative generated excitement among locals and coaster enthusiasts, sparking engagement and memorable anticipation for the ride’s debut.

Chosen as a finalist for delivering the complete package, engaging the entire family, and generating standout social media buzz, demonstrating creativity, appeal, and broad audience connection.

Chosen as a finalist for a display that attracted attention to both Sky Pirates and the store, featuring interactive elements like a guest-engaging mermaid that entertained children, while maximizing space and delivering a visually striking presentation.

Chosen as a finalist for authentically representing culture without relying on a strong IP, creating a visually striking display that evokes pride, invites exploration, and transforms the space into an art-gallery-like celebration of cultural heritage.