The Official Magazine of IAAPA
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2025-10-30T15:00:00 | 11:00 AM - 12:00 PM
Theme parks and attractions have mastered immersion. But what happens after the ride ends or the show lets out? Today’s guests expect that same sense of magic, interactivity, and wonder to continue inside your attraction’s retail spaces.
Speaker
Linken Nigel D’Souza
Senior Vice President of Food and Beverage
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Best Exhibit Awards
The IAAPA Best Exhibit Awards competition recognizes the booth presentation in three categories at IAAPA Expo Middle East!
Whether you’re joining us to discover the latest innovations, network with industry leaders, or gain valuable insights, this page is your central resource for everything you need.
How artificial intelligence is changing the way attractions communicate and operate.
How attraction human resources, entertainment, and marketing departments can enrich the experiences of team members and guests.
Article
Integrating IP into Attractions
Lego and Merlin Entertainments share details of partnership.
The latest announcements and innovations.
