Name: Beyond Admissions: Maximizing Guest Spend at Every Touchpoint
Start: 2026-08-26T16:00:00-0400
End: 2026-08-26T17:00:00-0400

Increasing attendance is only part of the revenue equation. The most successful attractions create experiences where every touchpoint from arrival to departure adds value for the guest while creating opportunities to increase spending naturally.

This webinar brings together industry leaders from operations, commercial, design, and development to explore how thoughtful planning, guest-centric design, retail, food & beverage, and premium experiences can work together to maximize revenue beyond admissions. Through practical examples and real-world experiences, attendees will discover strategies that can be adapted to attractions of all sizes.

Region:

Middle East, North Africa

Event Time:

August 26, 2026 | 04:00 PM - 05:00 PM GMT+04

August 26, 2026 | 04:00 PM - 05:00 PM

Venue:

Online

Session Type:

Webinar

Speakers

Jem Tuna

Entertainment Operations Director, Emaar Misr

Hind Galadari

General Manager, Warner Bros. World Abu Dhabi - Miral Experiences

Mahmoud Nassar

Park Manager, Alshaya Group

Rob McMenamin

General Manager EMEA, Embed/Booking Boss

Karim Sijlamassi

Chief Design Officer - Director of Architecture, Meinhart Group

See What Our Members Are Saying

Discover how IAAPA membership has positively impacted businesses across the attractions industry

- Being part of IAAPA has inspired innovation and excellence. The membership provides tools and strategies that deliver real results for our team.
  Elevating Standards Across the Board
- Joining IAAPA has opened doors to invaluable connections and industry insights. We've seen measurable improvements in both operations and guest satisfaction.
  A Game-Changer for Our Growth!
- IAAPA’s resources and networking opportunities have helped us stay ahead in a competitive market. It's been a vital part of our success story.
  The Support We Needed to Succeed