Press Release

Exciting Lineup of Press Events Planned for IAAPA Expo 2026

• 10:00 AM • By Destiny Taylor
IAAPA Expo Press Conference

ORLANDO, FL (Oct. 29, 2026) – New attractions, major partnerships and the latest industry innovations will take center stage as more than 25 exhibitors and their operator partners host press conferences at IAAPA Expo 2026.

The premier event for the global attractions industry opens its trade show floor Tuesday, Nov. 17, at the Orange County Convention Center (OCCC) in Orlando, Florida. This year’s Expo will be the largest in IAAPA’s history, featuring more than 1,350 exhibitors across over 630,000 square feet of exhibition space in the North/South and West Buildings.

Press conferences will take place Tuesday, Nov. 17, and Wednesday, Nov. 18, at exhibitor booths and the newly reimagined Innovation Stage, located on the show floor at Booth #S3238.

Participating exhibitors and operator partners include:
•    Zamperla
•    Intamin and Lagoon Amusement Park
•    Vekoma Rides and Six Flags Magic Mountain
•    Mack Rides and Holiday World & Splashin’ Safari
•    Sally Dark Rides and Doha Quest
•    Rocky Mountain Coasters
•    DOF Robotics
•    Maurer Rides
•    Gravity Group Wooden Coasters
•    Mack Rides and Silver Dollar City
•    Zamperla and Cacau Park
•    Brogent Technologies and United Parks and Resorts
•    Sub Sea Systems, Inc.
•    Falcon’s Beyond
•    United Parks and Resorts

View the full press conference schedule here.

Media and creators are also encouraged to cover the following events and content opportunities at OCCC during Expo:

Tuesday, Nov. 17

Media Morning Preview | South Hall | 7-9 a.m.
Broadcast television crews will have early access to the trade show floor for live reports highlighting the innovations, experiences and trends on display at IAAPA Expo 2026.

Opening Ceremony | Chapin Theater sponsored by Verity Studios, W320 | 8:30-9:30 a.m. 
Kick off the trade show with welcome remarks from IAAPA leadership and live entertainment celebrating the global attractions community.

West Hall Ribbon Cutting | Following Opening Ceremony | 9:30-10:30 a.m.
Follow the entertainment to the West Hall for a special opening moment celebrating this year’s expanded trade show floor. A designated media area will be available for photo and video coverage.

Press Conferences | South Hall | 10:30 a.m.-5 p.m.
Don’t miss a full Tuesday lineup of press conferences as park operators and manufacturers unveil new attractions, announce major collaborations and share their latest innovations live from the show floor.

EDUSession: The Future of the Attractions Industry | Learning Hub, W304ABCEFG | 4-5:30 p.m.
Explore the forces shaping the attractions industry with Kelly Repass, IAAPA’s vice president of global research. Discover emerging trends and gain insights into what they mean for the industry’s future.

Wednesday, Nov. 18

Content Creator West Building Showcase | Press Office, S210E | 8:30-10 a.m.
Participating content creators will meet at the IAAPA Expo Press Office before enjoying early show floor access of the West Building, interactive exhibitor demonstrations, food and beverage tastings, a walkthrough of the Halloween-themed Haunting Grounds, and content capture opportunities. 

EDUSession: Understanding Attractions Safety: Standards, Oversight, and Industry Best Practices | W303ABC | 1–2 p.m.
Join industry safety experts for a dedicated briefing for journalists on the standards, regulations and best practices that guide attractions operations around the world.

From new rides and immersive experiences to food and beverage, seasonal entertainment and arcade games, IAAPA Expo 2026 offers media a firsthand look at the ideas and businesses shaping how people connect, explore and spend their leisure time.

Online press registration closes on Thursday, Nov. 12. There will be no on-site registration for influencers, bloggers or content creators during Expo. 

Learn more and register for media credentials here.

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About IAAPA
IAAPA is a diverse and dynamic community of global attractions professionals. As the largest international trade association for permanently located attractions, IAAPA unifies the attractions community, connects people to learn and grow together, and promotes the highest professional standards for excellence and safety around the world.

Founded in 1918, IAAPA represents leading industry attractions and supplier companies, consultants, and individual members from more than 100 countries. Members include professionals from amusement parks, theme parks, attractions, water parks, resorts, family entertainment centers, zoos, aquariums, science centers, museums, cruise lines, manufacturers, and suppliers.

IAAPA’s global headquarters and North America office are in Orlando, Florida, U.S. IAAPA also maintains offices in Brussels, Belgium; Dubai, United Arab Emirates; Hong Kong SAR, China; Shanghai, China; and, Mexico City, Mexico. Visit IAAPA.org or follow us on social media @IAAPAHQ | #IAAPA
 

Article Topics
Destiny Taylor
Destiny Taylor
Senior Manager, Global Communications

Born and raised in the heart of the theme park capital of the world, Destiny’s love for the attractions industry runs deep. Her journey began at Universal Studios, where she landed her first job in high school, setting the stage for a career rooted in creativity and storytelling.

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For media inquiries or further information, please visit the Pressroom or email [email protected]

IAAPA is the leading global association for the attractions industry, representing theme parks, water parks, family entertainment centers, zoos, aquariums, and more. Dedicated to advancing industry growth, safety, and innovation, IAAPA provides its members with world-class events, educational resources, and advocacy efforts. IAAPA connects professionals across the globe, helping them create impactful guest experiences and drive business success. More about IAAPA

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