Eric Snow

Eric Snow is the Vice President & Chief Marketing Officer for Holiday World & Splashin’Safari.He started his career as a ride operator in 1998 and has held various roles atattractions including Holiday World and the Indianapolis Zoo.Promoted to Vice Presidentof Holiday World in 2013, today he oversees all marketing, sales, and communicationsfunctions plus event and entertainment production.Eric leads a productive teamresponsible for developing award-winning campaigns, experiences, and creativeexecutions such as Good Gravy!, delivering positive business results for Holiday World.Heis the immediate past president of the Indiana Tourism Association and has been involvedwith several IAAPA committees and task forces throughout his career.