Choni Fernandez

Choni has a degree in Economics, a Diploma in Business Studies from the University of Oviedo and more than 25 years of experience in national and international corporate environments. After a 12-year career at multinational BASF, she joined the management team of PortAventura World in 2007, where she has led several key areas such as procurement, logistics, sustainability and, since 2023, the Customer Division, including Customer Intelligence, CRM, and customer experience.

She is responsible for the company’s sustainability strategy, reporting directly to the Board of Directors. Under her leadership, PortAventura obtained the prestigious B Corp certification in 2022, consolidating its position as a purpose-driven company. In 2025, PortAventura World received the prestigious IAAPA Award for its Sustainability Strategy.

She holds a certification in sustainability from NYU Stern School of Business and is a member of the LEAP program at the World Business Council for Sustainable Development (WBCSD).

She has been recognized with several awards, including the Diamond Award for Procurement Strategy (2010) and the Diamond Award for Female Leadership (2018), and was named by Blooloop as one of the 50 most influential people in the global theme park industry in 2021 and 2022.

She is currently Chair of the IAAPA Sustainability Committee in EMEA, Delegate in Catalonia for DIRSE, and a Board Member of AED Tarragona.