Smarter Investments: Maximizing ROI in Asia’s Attraction Market

Session Details

Location

E2-M17

Type

EDUSession

Tracks

Family Entertainment Centers

Finance & Information Technology

Marketing, Public Relations, & Sales

Thought Leadership

Zoos & Aquariums

Water Parks

Amusement Parks & Attractions

"Why “bigger isn’t better” for sustainable growth? Not all Asian markets need mega-attractions! Learn how to optimize budgets and space while delivering high-quality experiences. Explore case studies of compact, innovative venues thriving in China and Southeast Asia.

Key Takeaways:

Data-driven strategies for ""market-aligned sizing"" (investment, footprint, IP selection).
How to prioritize design quality over scale.
Insights from economists, operators, and IP experts on avoiding overinvestment pitfalls.

*The session will be conducted in English, with simultaneous interpretation in Mandarin and English available on-site.