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Session

Smarter Investments: Maximizing ROI in Asia’s Attraction Market

Date
-

Session Details

"Why “bigger isn’t better” for sustainable growth? Not all Asian markets need mega-attractions! Learn how to optimize budgets and space while delivering high-quality experiences. Explore case studies of compact, innovative venues thriving in China and Southeast Asia.

Key Takeaways:

  • Data-driven strategies for ""market-aligned sizing"" (investment, footprint, IP selection).
  • How to prioritize design quality over scale.
  • Insights from economists, operators, and IP experts on avoiding overinvestment pitfalls.

*The session will be conducted in English, with simultaneous interpretation in Mandarin and English available on-site.

Location
E2-M17
Type
EDUSession

Speakers