IAAPA Expo Middle East Expands Exhibit Space as Demand Surges

Abu Dhabi, UAE (15 April 2025) – IAAPA, the global association for the attractions industry, is thrilled to announce that exhibitor demand for IAAPA Expo Middle East 2026 is exceeding expectations, prompting the expansion of exhibit space at the Abu Dhabi National Exhibition Center (ADNEC). In addition to Hall 11 and ICC Abu Dhabi, IAAPA has officially contracted Hall 10, further increasing capacity for what is set to be a groundbreaking industry event.

Taking place 30 March – 2 April 2026, IAAPA Expo Middle East is the first-ever IAAPA Expo in the region, bringing together leading manufacturers, operators, and visionaries to explore the latest innovations in the attractions industry. Exhibitor space is selling quickly, with limited availability remaining for companies eager to showcase their products and services on a global stage.

“This expansion is a testament to the overwhelming enthusiasm from our exhibitors and industry partners,” said Jakob Wahl, President and CEO of IAAPA. “The Middle East is a rapidly growing hub for attractions, and IAAPA Expo Middle East will provide a vital platform for businesses looking to connect, innovate, and grow in this dynamic market.”

IAAPA Expo Middle East will feature:

• A dynamic trade show floor with cutting-edge products and services from top industry suppliers.
• World-class education sessions led by industry experts.
• Exclusive behind-the-scenes EDUTours of Abu Dhabi’s most iconic and innovative attractions.
• Premier networking events connecting influential global leaders at gatherings set against the refined elegance of Abu Dhabi’s most exclusive locations.

The Expo will highlight Abu Dhabi’s rapid emergence as a premier entertainment and tourism destination, fueled by major investments in world-class attractions. The city is home to SeaWorld Abu Dhabi, the first SeaWorld Park outside the U.S., and is set to welcome TeamLab Phenomena Abu Dhabi, the Guggenheim Abu Dhabi, and the Natural History Museum—developments that will further position the UAE as a global leader in leisure and culture.

Exhibit space is in high demand and selling quickly. With industry leaders like Zamperla, WhiteWater, and House of Games already securing their spots, now is your chance to be part of this growing and expansive market. To reserve your space today—visit the IAAPA Expo Middle East Exhibitor page.

For information on registration or to reserve exhibitor space, please visit www.IAAPA.org/MiddleEastExpo.

 

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About IAAPA
IAAPA is the premier trade association representing the diverse and ever-evolving attractions industry. Since 1918, IAAPA has connected global attractions professionals, providing resources, events, and education to drive innovation and excellence.

Media Contact:
IAAPA Press Office
Email: [email protected]
Phone: +1 (407) 363-5069

For more information about IAAPA Expo Middle East and to register, please visit www.IAAPA.org/MiddleEastExpo.