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Hear from IAAPA North America leadership to kick off the evening.

Introduction to the Show: Discover MGM's brand-new residency, where acclaimed director Zhang Yimou collaborates with MGM to present a groundbreaking show that integrates art and cutting-edge technology, transcending boundaries and time. Technology Demonstration: Explore the latest advancements in entertainment technology that enhance the visitor experience. Robot Interaction: Engage with cutting-edge robotics designed to interact with guests, showcasing the future of entertainment. Wardrobe Introduction: Discover the stories of costume design as intangible cultural heritage, highlighting the artistry and craftsmanship involved in creating these exceptional pieces.

Mariana Ruiz will share effective strategies for staff training and retention—essential elements to ensure that water park leaders can develop high-performance teams. The session will explore professional development techniques and how to create a motivating work environment that fosters the retention of key employees.

This session will present key insights from the IAAPA Global Benchmark Report, a comprehensive study providing data and trends on the global water park industry. Participants will gain valuable information on operational performance, visitor behavior, revenue streams, and best practices, equipping them with strategic data to make informed decisions and enhance their parks’ competitiveness.