Arcade Psychology: Boost Business by Comprehending Your Customers
Event Information
Date
Monday, November 18 | 2:30 - 3:30 pm
Location
S320CD
Session type
EDUSession
Tracks
Family Entertainment Centers
Description
You know WHO plays the games in your arcade, but do you know WHY they play? By taking a closer look at the psychology of the different styles of players, you will discover new ways to motivate them to play longer, spend more, and visit more often.
Game room experts will reveal the secrets of why different games appeal to different players, and why you will be more successful if you stop thinking that your arcade customers are all the same.
Translation languages
English to Spanish
Learning Objectives
-Understand the various types of players, from “nostalgia players” to “supersavers”
-Learn strategies on how to motivate each type of player to play longer and visit more often
-Explore arcade setups that will attract multiple types of players
-Learn strategies on how to motivate each type of player to play longer and visit more often
-Explore arcade setups that will attract multiple types of players
Speakers
