The Official Magazine of IAAPA Explores
IAAPA Explores: SXSW London
In-Person
Event Details
IAAPA Explores is heading to SXSW London for an exclusive curated experience at one of the world’s most exciting events! Known for its groundbreaking mix of innovation, creativity, and culture, SXSW brings together thought leaders from across industries. IAAPA’s experience will showcase the latest trends and technologies shaping the future of attractions and entertainment. Don’t miss your chance to be part of this one-of-a-kind event—fill out the form to be the first to know when registration opens!
Region: Europe, Middle East, Africa
Event Time: All Day
Venue: In-Person
Session Type: Explores
AGENDA
Monday | June 02
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Arrivals throughout the day
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Welcome Dinner
A welcome dinner to kick off the week, introduce the group, and set the stage for the experience ahead.
Tuesday | June 03
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Breakfast at Hotel
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Transportation to SXSW
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SXSW Sessions
A curated day of panels, fireside chats, and music covering branding, leadership, AI, creativity, and performance.
Sessions include:
- Who Owns Your Brand?
- Brand Discovery in The Era of AI
- How Disruptors Became New Leaders: Lessons from Challenger Brands
- Pushing the Edge of Performance: What and Where Next?
- The New Language of Work is Visual
- Creativity & Consciousness
- Abbey Road Studios (Music)
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Lunch
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Afternoon Activation
Exclusive experience with a key player from the attractions industry.
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Networking Dinner
Wednesday | June 04
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Breakfast at Hotel
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Transportation to SXSW
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SXSW Sessions
Insights on sustainability, innovation, gaming, and the future of entertainment.
Sessions include:
- Encore for the Earth: The Future of Sustainable Live Events
- The Future of Live Entertainment
- Narrative in Motion
- Gaming: A new cultural mainstream
- Narrative in Motion: Storytelling outside of action
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Lunch
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Afternoon Activation
Interactive session with an industry leader in themed entertainment.
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Networking Dinner
Thursday | June 05
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Breakfast at Hotel
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Transportation to SXSW
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SXSW Sessions - Brand Relevance and Immersive Experiences
Topics focused on brand building, immersive experiences, and the future of gaming and entertainment.
Sessions include:
- F1: Hitting the Accelerator
- Developing Iconic Brands: Remaining Relevant in a Crowded Market | Fireside Chat
- Lights out with F1 and The LEGO Group – how to build immersive and relevant experiences to your audience
- What's the Next Frontier for Gaming?
- Lights Out with F1 & The LEGO Group
- How to Pitch Right
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Lunch
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Afternoon Activation
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Closing Dinner
Friday | June 06
Departures
All Day
Know Before You Go
Expand all- 4 nights of hotel accommodations
- All meals provided daily (breakfast, lunch, and dinner)
- Admission to SXSW, including curated sessions and experiences
- All transportation between the hotel and SXSW venue
- Airfare
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