Latin America and Caribbean Lunch and Learn: The Strength and Competitiveness of Attractions through Diversity
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Learn about the diversity and inclusion practices and processes adopted by Grupo Cataratas, which operates iconic Brazilian attractions such as Corcovado, Iguassu Falls, AquaRio and Bioparque de Rio among others, and receives more than 6 million guests annually. Join this exclusive session where Grupo Cataratas shares how it has implemented a diversity, equity, and inclusion program as part of its business strategy with an innovative approach to sustainability and how it became the driving force behind its success. Gain practical knowledge on how to effectively integrate sustainability and put the focus on diversity into your own entertainment business model. This session aims to inspire and guide all those who wish to start their own sustainable journey in the attractions industry.
During this session the CEO of Grupo Cataratas, Pablo Morbis, will share his triumphs, challenges and innovative ideas gained with the implementation of sustainability practices in his diversified portfolio, which includes the management of natural parks, tourist attractions, marine aquarium, and a zoo.
• Implement ideas about sustainability and diversity in your own park or attraction, based on a successful model.
• Recognize diversity, equity, and inclusion as a driving force for innovation and improvement of the visitor service experience.
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