Product Design and Development 101
Event Information
Date
Monday, November 18 | 4 - 5:30 pm
Location
S331CD
Session type
EDUSession
Tracks
Young Professionals
Games & Merchandise
Distribution
On-Site
Description
Learn how to create products that celebrate your brand, enticing guests to make purchases while also fostering two important assets: memories of their visit to your facility, and a valuable marketing opportunity.
Even with limited budgets for internal research and development, you can work effectively with vendors to produce unique branded products that enhance the guest experience and boost your bottom line.
Join this fun, interactive session to discover tips, tricks, and success stories from others.
Learning Objectives
- Participants will see examples of how others have created products for their location using ingenuity and vendor resources.
- Participants will have the opportunity to consider how their organization’s branding, experiences, and elements can be the focal point of product creation.
- Participants will better understand the process of developing a new product, what that could entail, and how to work with their organizational style guide.
- Participants will have the opportunity to consider how their organization’s branding, experiences, and elements can be the focal point of product creation.
- Participants will better understand the process of developing a new product, what that could entail, and how to work with their organizational style guide.
Speakers
