The Future of the Theme Park Industry – Using the Metaverse to Revolutionize Engagement"

Dive into the future of the theme park industry in this dynamic session, where the boundaries of physical and virtual realities blur. Our panel of top-tier experts from several of the world’s leading theme park and software companies share insights on how rapid technological advancements are integrated into theme park experiences, ensuring the industry not only keeps pace but sets the pace in a fast-evolving digital landscape. You will learn how leading global theme park brands (like Six Flags and Sea World) are harnessing the power of metaverse technology to redefine entertainment, enhance customer engagement, and drive increases in both foot traffic and merchandise spending. This session will explore the cutting-edge strategies employed by industry giants to captivate the modern, tech-savvy theme park visitor.