Óscar García Oltra

Short biography

Oscar has +20 years of experience in global management consultancy and senior positions both in the leisure and banking industry, with a strong focus on digital&cultural transformation and technology. He has also led teams in M&A, strategy, marketing, operations, organization and management control. Oscar is currently the Chief Digital Officer at Parques Reunidos, managing a truly global team. He’s in charge of operating IT and leading its digital transformation, simultaneously delivering more the 20 initiatives worldwide to successfully harmonize and upgrade the technology of more than 50 amusement parks in 11 countries. Most relevant projects are new websites with harmonized tech & design system, new Ecommerce platform (proprietary tech), new global CRM, fast pass virtual queue, ERP, HCM, PMS and staffing global platforms and new informational systems and cyber roadmaps. During his Digital Transformation leadership, Parques Reunidos has been awarded as the “Best European Digital Transformation Company” at DES – Digital Enterprise Show '24, the "Best Company" at the Fundación Transforma España Talent Summit '23, the “Highest Impact Overall Transformation" at the Workday Rising Awards '23 and the "Worldwide Illuminator" at the Adobe Experience Maker Awards '23, where Oscar was also nominated as the "European Executive of the Year".