Margaret Chandra Kerrison

Biography

Born in Indonesia and raised in Singapore, Margaret’s career spans over sixteen years of creating narratives and writing for television, film, digital media, games, brand storytelling, location-based entertainment, narrative placemaking, and immersive experiences, including Star Wars: Galaxy’s Edge, Star Wars: Rise of the Resistance, National Geographic Base Camp, and the NASA Kennedy Space Center Visitor Complex. A former BRC-er and a former Disney Imagineer, today, she is a speaker, creative advisor, and author of two books: Immersive Storytelling for Real and Imagined Worlds: A Writer’s Guide (2022) and Reimagined Worlds: Narrative Placemaking for People, Play, and Purpose (2024). Her third book is due out early next year, The Art of Immersive Storytelling: Strategies from the Gaming World.