Alexis Scalice

Short biography

Alexis Scalice is the Vice President of Worldwide Location Based Entertainment for Universal Live Entertainment Group, a division of Universal Destinations & Experiences.   In her current role, Alexis is the business development lead and head of licensed location-based entertainment for Universal Live Entertainment, a division of Universal Destinations & Experiences, that feature fan engagement experiences based on Universal’s live action, animation and television brands. Under her leadership, the business has seen an exponential increase in synergistic partnerships and growth of licensed location-based experiences, most notably with the successful worldwide tours of Jurassic World: The Exhibition, DreamWorks Animation: The Exhibition, The Office Experience and Downton Abbey: The Exhibition.   Alexis and her team are responsible for the strategic planning, business development and creative execution & operational oversight that allows fans to engage with interactive experiences that extend brands beyond their original narrative. Alexis is passionate about spearheading efforts to increase fan satisfaction and drive incremental revenue by synergizing across multiple Universal business units. She recently received the incredible honor of being one of the Power 10 on the Immersive Influencer List for Blooloop.   Alexis joined NBCUniversal in 2016, having previously worked at Dreamworks Animation where she oversaw the guest experience and consumer journey for the licensed retail entertainment portfolio, including the successful family entertainment center, Dreamplay.  Prior to her career in live entertainment, she began her professional journey directing hospitality and entertainment for luxury shopping centers with Caruso, which includes The Americana at Brand and The Grove in Los Angeles.   Alexis was born a California girl and now resides in Glendale with her daughter and energetic pup Bella. She studied journalism and communications at George Mason University and is known for keeping her finger on the pulse of the live entertainment industry by visiting experiences all around the world.