How did SeaWorld’s design and engineering team partner with Premier Rides to create “Ice Breaker,” a new family thrill coaster? Funworld shares the story of “Ice Breaker’s” planning and design, as told by Jonathan Smith, corporate vice president of rides and engineering at SeaWorld Parks and Entertainment.
In addition, Funworld looks at how SeaWorld incorporated a specialty hamburger and adult beverage—complete with a fog-filled bubble—along with merchandising, into the new ride. Plus, learn how the new roller coaster in Florida is poised to help the Alaska Sealife Center five time zones away.
Industry disciplines covered in this story:
- Design
- Engineering
- Food and Beverage
- Admission strategies
- Retail
- Community partnerships
Closed captioning is provided in the video above. Click on the CC icon in the bottom right corner of the viewing window.
