More than 15 years ago, The Children’s Museum of Indianapolis (TCM) in Indiana created the Access Pass Program to increase accessibility for all and help low-income families visit cultural attractions.
“TCM recognized that it can be challenging for families who need assistance to visit multiple museums or attractions,” says Shanna Martin, director of community initiatives.
Since the program’s inception in 2004, 11 other attractions have joined from across the state, including the Indianapolis Motor Speedway Museum, Eiteljorg Museum, and Rhythm! Discovery Center.
Guests who meet the requirements, such as those using Temporary Assistance for Needy Families, can visit participating locations in Indiana for just $2 per family member per trip, for up to two adults and dependent youth living in their households. Corporate sponsors help underwrite the program, Martin says.
Approximately 6,500 families participate each year, she says, and many visit multiple attractions, resulting in an average of 43,000 visits annually to all Access Pass Program venues.
“Parents have been extremely complimentary and thankful, saying they enjoy the enriched educational experiences they get to share with their children,” notes Martin, adding guests appreciate the flexibility of visiting anytime—not just on free or reduced days.