Ellen Kasinopoulou
Company name
Attraction Technology Ltd
Job title
Head of Marketing
Short biography
A creative, content-led marketing leader with a passion for helping SaaS companies generate demand and attract customers through inbound methodology.
I specialize in brand building, inbound demand generation, and creating content strategies that deliver organic, scalable results for early-stage SaaS businesses. And when it comes to events and community management, I know how to throw a party (or virtual event) that will get your brand noticed.
But I'm really passionate about people. One of the things I love most about my role is watching our small but mighty marketing team take on ambitious challenges and helping my colleagues grow into their roles – plus busting the rumour that you can't develop thriving, engaged teams remotely. You could say it's become a personal mission!