Webinar: Strategies for the M&S Community during COVID-19
10-11 a.m. ET
Companies are facing a “new normal” and adjusting their businesses as a result of the unprecedented effects of COVID-19 around the world. This IAAPA Webinar will bring together leaders from manufacturer and supplier companies across the global attractions industry to discuss their experiences and share their insight during this time.
Topics include:
- Supporting current customers when facilities are closed
- Lead generation and selling
- Managing a decrease in staffing as a result of layoffs and furloughs
- M&S perspective on park and facility re-openings
- Pivoting the focus of your business during this time
- IAAPA resources available to members
A question and answer session will follow the webinar. Questions for the panel may be submitted in advance during registration.
Speakers
Bernie Campbell, ICAE
Bernie has been with Whirley Drinkworks for over 30 years. He has provided valuable guidance to numerous Theme parks and attractions making Souvenir vessels a key component of any park's revenue stream.
Mika Nur Faezah, ICAE
Franceen Gonzales, ICAE
Franceen Gonzales has outstanding credentials as a park operator and held top management positions at Golfland Entertainment Centers Inc., Waterworld Safari in Phoenix, Arizona, and Wet ’N’ Wild Waterworld in Texas. She was previously Vice President, Risk Management and Waterparks, for Great Wolf Resorts where she was responsible for safety and risk management as well as water park operations and maintenance for the company’s 12 water park resorts in North America.
Today, Franceen serves as the EVP of Business Development for WhiteWater West Industries Ltd., helping clients all over the world develop safe water parks that incorporate smooth operations and innovative high-quality products. She currently leads the Americas sales team.
She is a member of the IAAPA Global Safety Committee, has chaired the IAAPA Membership Committee, and served on the IAAPA Governance and Strategic Planning committees. Currently serving on the board of directors of AIMS (Amusement Industry Manufacturers and Suppliers) and NSPF (National Swimming Pool Foundation), Franceen teaches certifications such as the upcoming AIMS Pool Operators Certification Course. Franceen is also a former board chair and board member of WWA (World Waterpark Association) and the IAAPA board of directors.
