The Institute for Attractions Executives (IAE) offers a unique opportunity for owners, CEOs, and senior-level leaders in the global attractions industry to broaden their strategic leadership skills. This exclusive program was developed specifically for IAAPA and the attractions industry and focuses on organizational change rather than individual development. This innovative structure provides networking and learning opportunities in a classroom setting as well as in the field.
In Orlando, join San Diego State University professors as they examine leadership and engagement in the attractions industry through lectures, small group projects, and special events.
IAAPA Institute for Attractions Executives
Dates for 2025 coming soon
Orlando, Florida
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Is this course right for me?
- Level
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Advanced
- Qualifications
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- You own an attraction or are a senior-level leader
- Seek to address organizational change
- Have an interest in sharing best practices across member types
- You are ready to network and have fun with your industry peers
- Member Type
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This program is open to both IAAPA members and nonmembers. All senior-level leaders and attraction owners are encouraged to participate.
- CEUs
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The Institute for Attractions Executives program course offers 46 CEUs toward IAAPA Certification renewal.
- Pricing
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The program cost is Member Price: $3,999 | Non-Member Price: $4,999 . The program fee includes meals, networking programs, transportation from hotel to program events, and educational materials.
Sample Agenda
*Agenda subject to change
- Sunday, January 7
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Meet & Greet: Program Overview | Central Florida Zoo: Asian Lantern Festival
- Monday, January 8
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Classroom learning. Group workshops. | Top Golf
- Tuesday, January 9
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Guest Experience Audit at Universal Orlando | Full day program onsite
- Wednesday, January 10
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Classroom learning. Group workshops. | Dinner at BACAN at the Lake Nona Wave Hotel
- Thursday, January 11
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Culture Audit at Legoland Florida | Full day program onsite
- Friday, January 12
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Classroom learning | Program wrap up.