Attractions Insights

An umbrella shields an attendee at IAAPA Expo Europe

Preparing For Extreme Weather Situations

Attractions leaders address new climate realities
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Man with blonde hair wearing a pink suit walking on low-level stage with a microphone

Risks and Rewards: Insight from European Attraction Leaders

Thought leaders share insights over breakfast
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Insights from Gröna Lund

Key learnings from the Jetline roller coaster accident
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A drone performs an inspection of roller coaster track at Carowinds amusement park

Carowinds Front and Center with Safety

Park shares proactive safety messages with guests
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Mom and Daughter at water park playing in a pile of foam-like substance.

Trending: Prolonging the 2024 Season

Extending the excitement

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Josh Liebman speaks on customer service at Area51

What Works: Creating Raving Fans Through the Guest Experience

Being intentional about delivering quality experiences and guest loyalty
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Campbell Family Photo in front of Ryan's Family Entertainment Center

People of the Attractions: Striking Gold with Pinsetting Equipment

The Campbells get the bowling ball rolling at Ryan's Family Amusements
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Canada's Wonderland Celebration Canada Costume Character

A Conversation with Canada's Wonderland on Seasonal Events

An exclusive Funworld interview on mapping out a year's worth of events
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A ride operator high clears a roller coaster train

IAAPA Safety Corner: Championing Safety

Funworld launches a new column all about prioritizing safety in attractions
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WhiteWater's high flow water jets at work on Blasterango Battle at Soaky Mountain Waterpark

Benefits of Transforming Water Parks with Variable Water Pump Systems

One speed does not fit all—exploring the use of variable speed systems in water parks

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Two Silver Dollar City amusement park employees wearing their designated uniforms, fist-bumping with thumbs up

Herschend’s Grow U Program Cultivates Opportunity

Tuition-free educational program opens doors
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Bengtson’s Pumpkin Patch offers substantially themed attractions and heavy landscaping, such as the windmill-shaped aerial swing

Inside the Illinois Farm that Doubles as a Theme Park

Bengtson's Pumpkin Farm is an attraction within its own right
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Lighted entry gate to Knobels Joy Through the Grove

Funworld Video: Candy Cane Lane

Unwrapping how facilities plan and operate Christmas events
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Solar panels atop Symbolica at Efteling theme park in the Netherlands

The Future of Fun is Sustainable: Attractions Embrace Eco-Friendly Changes

A look at member attractions making environmental strides across the globe
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Australia’s FEC Funlab Expands into North American Market

Successful FEC taps into the franchise model for U.S. growth
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Aerial rendering of the augmented reality sports experiences offered by SparkX Sportaintment

Sparkx ‘Sportaintment’ Venue Unleashes New Era of Fun in Belgium

A growing opportunity for operators and technology suppliers
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Vintage photo showcasing an overview of Belmont Park in San Diego

How San Diego’s Belmont Park Plans to Celebrate its Centennial

The historic landmark will commemorate 100 years of dips and plunges
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Dollywood's new on-site housing managed by International Residence Hall (IRH)

Home Sweet Home: Attractions Maximize Efficiency with Residential Housing

The strategic advantages and considerations of on-site housing
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Animatronics of Nick Wilde and Judy Hopps from Zootopia inside its flagship attraction at Shanghai Disney Resort

Zootopia Land Debuts at Shanghai Disney Resort

Walt Disney Imagineering shares design insights on the new land
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Overview of the bar and restaurant seating area inside Elev8, a family entertainment center (FEC) located inside a shopping mall

How Attractions are Resurrecting Shopping Malls

Entertainment spots find prime real estate inside malls
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Drone conducts DNA sampling in Masoala rainforest in Zoo Zurich

Drones Drive eDNA Research at Zoo Zurich

Collecting eDNA research powered by drones
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A turnstile scanner, where guests need to scan credit cards to enter inside Quick 6 convenience shops inside Six Flags theme parks

Six Flags Introduces Amazon’s Cashless Technology

Partnership with Amazon transforms point-of-sale transactions
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A young child playing the interactive "Eat or Be Eaten" game inside Monterey Bay Aquarium

Monterey Bay Aquarium Exhibit Channels Empathy Through Gamification

Aquarium game stirs deep emotions
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A group of entertainers in summer beach wear costumes pose for a promotional image for Merlin Entertainments

Tips for Diversifying Talent in Attraction Entertainment

Inclusivity takes center stage in scouting talented entertainers
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A child in a wheelchair plays on an accessible swing at Morgan's Wonderland water park

Prioritizing Accessibility Experiences in the Theme Parks Industry

How theme parks are building creative and inclusive spaces
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Hersheypark employees gather on the patio of The Chocolatier restaurant

The Dos and Don'ts of Diversity Training in the Attractions Industry

Key considerations when implementing team member training
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Children are gathered in a circle, observing a skeletal mock-up of a dinosaur's head

Top Benefits for Establishing Diverse Attractions Suppliers

Setting up guidelines for supplier success
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Zoos South Australia has land acknowledgment statements on the homepages of both the Adelaide Zoo and Monarto Safari Park

Global Efforts in Honoring Indigenous Communities

How attractions demonstrate respect toward native individuals
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Solar panels at home in close view, next to a roller coaster in Europa-Park

Attractions Invest in Solar Solutions as a Natural Power Resource

Attractions pursue renewable energy amid soaring costs
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Jordan Munsters sits in a handicapable go-kart with a hand control system

Racing Toward Physical Disability Access in Attractions

How smaller attractions are elevating their accessibility efforts
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Aerial photo of Timber Terror roller coaster at Silverwood theme park

Silverwood Theme Park Shines on its 35-Year Anniversary

Founder Gary Norton shares Idaho park’s past, present, and future
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Promotional art design for holographic communications system Miirage

Life-Like 3D Holograms Take Step Forward

New technology has storytelling applications for creators
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Knoebels Amusement Resort's recycling warehouse center

Sustainability Strides at Knoebels

How Knoebels manages its ecological business practices
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Entrepreneurial Spirit

Retired Santa Monica Pier attraction will again delight
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What Works: The Science of Wait Times

Understanding and harnessing neuroscience in queues
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Insight: Above and Beyond

Young Chuck E. Cheese general manager excels
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A visitor to Oklahoma family entertainment center Altitude 1291 plays a virtual reality game.

Insight: E is for Entrepreneur

Five ways an “entrepreneur mindset” can help build and grow attractions
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Rich Hill, chief creative officer at Sally Dark Rides

Entrepreneurism: Supplier-Owned Ride Set to Become a Treasure

Inside the new independent dark ride in Monterey, California
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Applying Artificial Intelligence at Attractions

How ChatGPT and AI can transform your business
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Case Study: Managing Data Intelligence at Attractions

Turning data into insight
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Safety and Security: Striving for Success

Insight to ensure all employees understand safety protocols
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Safety and Security: Scanning for Safety

New products and strategies strengthening security
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Safety and Security: Officers on Four Legs

Implementing canines in attraction security procedures
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Funworld First Look

Dramatic design revealed for new Science Centre Singapore
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Peak Tram queue photo with projections of trees on the walls and ceiling

Peak Performance

How Hong Kong’s venerable Peak Tram reinvented itself
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Food Service Robots on the Horizon

Launch: Innovations
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What Works: Priming a Food and Beverage Operation to Sizzle

Tips to help F&B managers deliver a smooth and profitable operation
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The Ins and Outs of Sustainability Planning

Examples of attractions crafting a greener future
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First Look: The Next Step in Cruise Ship Thrills

Robotic arm ride brings adventure to the seas
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Museums: The Artistry of Attractions

Roller coaster debuts at Massachusetts Museum of Contemporary Art
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Give Them a Sign

Communicating sustainability efforts through signage
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Insight: Party On!

Festivals drive attendance, expand audiences
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What Works at FECs

Wild Island Coconut Bowl
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Trends | The Great Escape

How escape rooms and family entertainment centers can be a great fit
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Coming Attractions

Insights Into the Strong Value of Play
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Funworld First Look: Mission Transformation

Space Center Houston’s Shift to Exploration
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Hot Diggity

New Dig It FEC fits into busy lives
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A Fresh IDEA

Taking meaningful action on inclusivity
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The Art of Networking

Tap into every opportunity to reap rewards

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Eye on the Prize

New trends in redemption items at FECs excite guests while benefiting the bottom line
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Growing New Talent

University teaches class on entering the attractions industry
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Funworld First Look

KidZania Launches Fitness-Centric Concept
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“You Can Be Anything” in the “World of Barbie”

How a popular toy became an attraction
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Sustainability Map of Ladybird Farm Leisure Center

Hungary’s Ladybird Farm Showcases Success as an Ecology-Sensitive FEC

Ladybird Farm Leisure Center bases its entire business operations plan on a philosophy of serving sustainability objectives while still earning acceptable revenues.
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Urban Air Integrating STEAM Education Centers

Adding attractions traditionally found inside a science center has allowed Urban Air Adventure Park to grow in new directions.
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Race cars displayed in the Great Hall of Savoy Museum

New Savoy Automobile Museum Fuses Classic Cars with Technology

Through the years, museums have continued to evolve, adding more colorful, lively attractions teeming with dynamic interactive displays and exhibitions to engage visitors of all ages.
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group of four people working on laptops at table

Finding Savings in Operations

Solutions include reducing miscellaneous spending, comparing vendors, and moving to digital platforms
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Promoting a Culture of Safety

The importance of sharing safe operating procedures with guests
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Make Waves

Aquariums embrace waves and water motion
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Efteling CEO Fons Jurgens Expounds on Creating an Elaborate Temporary Attraction

Efteling theme park opened “Efteling Wonderland” in celebration of its 70th anniversary jubilee this year
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Effective Improvements to Safety Management Systems

Experts discuss best practices for SMS auditing, training, and updating
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5 Ways to Improve Cybersecurity

Effective strategies include educating employees, installing 2FA, and backing up files
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Ferrari World Spotlights Women Race Drivers

Ferrari World welcomes “Il Rosso and Il Rosa Women and Ferraris—the untold story,” a new exhibition that spotlights female drivers of Ferrari racecars
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Parque da Mônica Promotes Inclusion and Accessibility Through Programs, Events, and Social Media

Funworld spoke with Executive Director Marcelo Beraldo about the practices being incorporated into the park
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Genting SkyWorlds Brings Cinema-Based Attractions to Malaysia

Covering 26 acres and costing RM3.3 billion, Genting SkyWorlds Theme Park comes to Pahang, Malaysia
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How Attractions can Establish Effective Safety and Security Messaging

Dynamic messaging across multiple channels can enhance guests’ awareness and comfortability
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Guests interact with staff member at Georgia Aquarium

Teaching Guests about Conservation and Sustainability

Zoos and aquariums educate guests on programs and efforts to benefit the environment
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Parque Bondinho Pão de Açúcar Inspires with its Sustainable Practices

The Brazilian park offers insights into its green initiatives beyond its efficient cable car technology
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North Carolina Zoo Shares on Sustainability Efforts and How to Get Started

Going green has its financial pros and cons for the attractions industry
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Successful Sustainability Methods at Water Parks

Water park leaders share their proven green practices and sustainable trends
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Solar panels at ThemeWorks' headquarters

ThemeWorks’ Experience with Solar Energy

The Florida-based design and fabrication company discusses its longtime use of a solar power system at its headquarters
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Legoland Windsor Resort Increases Ridership with New Park Operations System

New capabilities and live data improve operations for the U.K. theme park
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Moving to Seamless, Queueless, Independent Attraction Visits

Funworld talks to Ashish KS of Semnox and Peter Rødbro of The Experience Ticket.com about digitalized and contactless guest experiences
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Jumping on a Trend

Inspired by a popular TV show, ninja warrior courses at FECs challenge guests with unique obstacles and activities
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Leap of Faith

The pandemic pushed FEC operator Janice Dunphy into a big decision, opening up new business opportunities
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Captivating Choices for Science Centers and Museums

How Science Centre Singapore creates engaging exhibitions
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Santa at Skypark standing in front of an RV

SkyPark at Santa’s Village Sets Itself Apart with Culinary Creations

SkyPark at Santa's Village features action-based attractions and an eclectic menu of foods
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Face Forward

Unique applications for recognition technology abound across the industry
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Using AI and Big Data to Boost Business

Analyzing data sets can improve guest satisfaction and unearth market intel
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Share the Care Programs

Offering animal adoptions at zoos and aquariums can boost bottom lines
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Dining table from Dining - Credit: Once Upon a Time on the Orient Express

Pop-Ups that Soar

How temporary attractions can increase brand visibility and generate revenue
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Mall of America - Nickelodeon Universe - Father and Daughter walking by huge pineaple

How to Protect and Manage a Brand

Attractions leaders offer a road map for developing a trusted and identifiable brand
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How Drones Can Enhance Ride Inspections

Eyes in the sky aid proactive maintenance programs
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Pumping Up Sustainability Efforts at Water Parks

Water park operators and suppliers offer tips to improve sustainability
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Crayola Experience (Credit: Jack Rouse Associates)

Time for a Refresh? How to Hire a Creative Vendor

Attractions looking to update their space, aesthetic, or brand can turn to creative design consultants
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How Digitalization Can Deliver More Guest Visits

Peter Rødbro of The Experience Ticket.com highlights digitalization benefits to the guest experience
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Keeping FECs Clean and Sanitized

How to make customers feel safe and comfortable at family entertainment centers
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Cracking the Code

Creating QR codes for guests can lead to an enriching experience
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Mysterious wooded train on Adventure Walk credit: Moomin Monogatari Ltd.

Moominvalley Park’s Sounds of Winter

“Adventure Walk” takes guests on a nighttime journey through Moomins stories
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How Anakeesta Embraces Winter’s Wrath

The mountaintop attraction uses winter to drive visitation
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Ice skaters on a rink with SeaWorld Orlando coasters in the background

Skating to New Revenue

How SeaWorld Orlando profited by using existing infrastructure in a new way
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Stranger Things - The Drive into Experience

The Great Outdoors

From mazes to drive-in experiences, attractions expand their outdoor offerings
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SeaWorld Celebrates Global Cuisines

"Seven Seas Food Festival" presents flavors from around the world
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The Power of Online Career Branding Tools

Optimized LinkedIn profiles and personal websites can help professionals grow and shape their careers
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