Webinar: Food and Beverage Case Study: Santa’s Village AZoosment Park

Ken has 40 years experience within the amusement parks and attractions industry. As President of his family’s business, his company operates food & beverage locations at the Santa Cruz Beach Boardwalk and other venues. Additionally he provides guidance to venues worldwide on growing revenue and profits within all in-park spending areas, and works with industry employers to improve workplace productivity, performance and development, with the younger, next generation of employees. He attended his first IAAPA Expo in 1979, and has since become a long time committee volunteer and regular Expo and webinar presenter. In addition to his current role as a member of the IAAPA Board of Directors, he sits on the North American Regional Advisory committee, facilitates the Institute for Attractions Managers program, and is a past Chair of the Food and Beverage Committee.

For over 30 years, Lenny has been a highly successful, of the entertainment industry. He has extensive experience in general management, major capital expansions, and in-park revenue with special emphasis in leisure food service development and management. Currently Lenny is the owner operator of Freund Family Foods, a traveling food concession company providing food and beverage service to some of the country's largest fairs, festivals and special events. Lenny also provides food service consulting services to the leisure recreation industry. His career began as a food and beverage Operations Manager at the 1982 World’s Fair in Knoxville, TN. Since then he has held senior leadership positions as Food & Beverage Manager, Director of Revenue and as VP/General Manager of some of the country’s finest theme and water parks, including; Six Flags in several properties, Schlitterbahn and Dorney Park & Wildwater Kingdom. An active industry volunteer, Lenny is past member of the IAAPA Food and Beverage Committee.

Bernie has been with Whirley Drinkworks for over 30 years. He has provided valuable guidance to numerous Theme parks and attractions making Souvenir vessels a key component of any park's revenue stream. Whirley Drinkworks specializes in the manufacturer of refill/souvenir vessels throughout the world. Along with Bernie, Whirley has worked to pioneer the refill/souvenir container offerings for the Amusement Park and Attractions Industry.